It would take time to build but as people browsed her sight it would show up more and more
When Sue decided to beginning a small bakery on the Eastside, she never imagined how costly it would be. Sure, she anticipated the cost of rent, equipment, and even insurance, but she never took into account how much advertising would be. She figure a few flyers, flashy signs in the window and word of mouth would be enough. Back in the afternoon, this really would have been, but now unless you have an online presence, your corporation is pretty much doomed from the start, when she first realized this she wanted to save money and try doing this herself. She started, like most small businesses, with media sights and social media accounts in the corporation names. This worked at first but after a year she felt that she actually needed to boost her corporation if she wanted to stay for the long term, and she also wanted to attract corporate corporation for luncheons and events. She knew that if she could get their attention she could open up doors to continuous income. She came to the realization that she needed to invest money to make money. This meant hiring someone to design and maintain a website with replaced information and catchy slogans that would attract this new clientele. If a office employer was searching for someone to cater a corporation meeting, she wanted her corporation to pop up in the first few choices. It would take time to build but as people browsed her sight it would show up more and more. She started out on page five of the search engines but over time slowly climbed the ladder to the first page. She found that a PPC fee schedule worked best which meant that each time someone went to her sight, she was charged a small fee for that.